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Our Mission

At CCTennis Performance, we’re here to ignite your passion for tennis and unlock your full potential.
Our mission is to elevate every aspect of your game through a holistic, player-centered approach that blends innovation with proven performance strategies. Whether you're just starting out or striving for elite competition, we’re dedicated to supporting your growth at every stage.

By uniting cutting-edge research with practical, experience-driven methods, we empower athletes, coaches, and tennis lovers alike with the knowledge and tools to train smarter, play better, and achieve more.
Our vision is simple yet powerful: to make world-class tennis education and performance training accessible to all—so that every player, regardless of background, has the chance to rise with purpose, precision, and excellence.

start with the free consistency guide
MORE ABOUT US
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HOW WE CAN HELP YOU

  • Two children, a boy and a girl, standing inside a tennis facility, smiling at the camera with their arms around each other, behind a glass window overlooking indoor tennis courts.

    COACHING

    Maximizing potencial through high performance coaching - individual approach in team environment

  • Three people posing with three trophies in front of a sports-themed backdrop, with a young girl in the center and two men on either side. The girl is smiling and wearing a beige jacket and black skirt, while the men are crouching and flexing their arms, dressed in athletic attire.

    U14 DEVELOPMENT & PROJECT MANAGEMENT

    Expert guidance for tennis excelence from one of the world top development experts

  • A group of people on an indoor clay tennis court, stretching or exercising, facing the net, wearing sports attire and black jackets. The court has a high ceiling, large windows on the side, and training equipment. There is a motivational quote in the bottom left corner and a CG Tennis logo in the bottom right corner.

    CAMPS AND STAGES

    Intensive training for next level performance - both in Portugal and in Belgium - get the best of both worlds

  • Three tennis players celebrating after a match, with two women holding a bouquet of flowers and a plaque, standing on a clay tennis court, with banners and logos in the background.

    TOURS AND PLANNING

    Cutting edge experience in all gender tournaments. Competing smart. Winning big. Improving amazing

  • Group of people indoors in front of a wooden wall with a sign that reads 'ipd'. They are smiling and dressed in sportswear, suggesting a sports event or seminar.

    WORKSHOPS AND WEBMINARS

    Learn from the best, anytime and anywhere. A clear and strctured model from begginers level to high performance

  • Poster advertising a tennis event featuring a male tennis player in red sportswear hitting a ball with a racket, with event details in Portuguese including dates, location, and sponsors.

    ONLINE COURSES

    Your game at your own pace with a strcutured and compreensive model for every level

  • Two men standing at a promotional booth, one holding a magazine titled 'Inside Out,' with posters and banners related to tennis behind them.

    BOOKS

    Knowledge for continuous tennis improvement - learn from a mix of high level cutting experience with the most updated knowledge

  • A girl receiving an interview on a tennis court after a tournament, with a cameraman filming her and a man interviewing, standing on a winner's podium with a backdrop of sports logos.

    YOUTUBE CHANNEL

    Have a taste of what we do - the start of your journey to tennis development

Perfection is not possible, but if we chase perfection we can reach excellence

— Vince Lombardi

CC - César Coutinho

César Coutinho’s journey in tennis began not with results, but with questions.

From an early age, he was fascinated by how players moved, how skills were acquired, and why some athletes progressed while others plateaued. That curiosity would shape a career spanning more than 25 years, across multiple continents, and every level of the game.

With an academic background in Sport Science and PhD research in tennis biomechanics at the University of Western Australia under Professor Bruce Elliott, César built a scientific foundation that would later define his coaching philosophy. He combined this research with extensive applied experience, working in clubs, academies, national teams, and professional circuits.

As Director of Coach Education at the Portuguese Tennis Federation (2018–2024), he led the complete modernization of the national coaching system, introducing blended learning, competency-based certification, and the country’s official long-term player development framework.

Alongside his federation work, César founded CCTennis Performance, a high-performance development project based in Portugal and Belgium, supporting players from U10 foundations to professional and international university pathways.

Today, his work continues to focus on one principle: helping players and coaches build performance from the inside out—through clarity, structure, and long-term development

MORE ABOUT CÉSAR
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  • "You miss 100% of the shots you dont take"

    Wayne Gretzky

  • "I play each point as if it was the last point of my career"

    Rafael Nadal

  • "I fear no one but respect everyone"

    Roger Federer

  • "Its not the size of the dog in the fight... its the size of the fight in the dog"

    Mark Twain

  • "In constant pursue of excellence"

    Cesar Coutinho

  • "Talent wins games, but teamwork and intelligence win championships"

    Michael Jordan

A Legacy of Innovation in Portuguese Tennis Education

Leadership in Coach Education

As Director of Coach Education at the Portuguese Tennis Federation (2018–2024), César Coutinho led a transformative modernization of tennis education, redefining national standards for coach development, player pathways, and international performance outcomes.

Pioneering Blended Learning in Tennis

César introduced the world’s first blended-learning tennis coaching courses, combining cutting-edge sports science with real-world coaching application. This hybrid model set a new global benchmark for modern coach education.

Modernized Coach Certification System

He spearheaded a complete overhaul of Levels 1, 2, and 3 coach certification, implementing a competency-based, modular framework with greater flexibility and rigor—expanding evaluation moments from just two to up to twelve per level.

World-Class Faculty & Record-Breaking Symposiums

By assembling a leading international faculty, César elevated educational quality and delivered record-breaking coaching symposiums in 2018, 2021, and 2023—each setting new attendance milestones in Portuguese tennis history.

Scaled Impact & Institutional Recognition

Under his leadership, annual educational initiatives grew from 10 to over 70 programs (a 700% increase). His work earned formal recognition from the Ministry of Education and revitalized the Play & Stay program, including the integration of wheelchair and beach tennis into schools.

The “Base to Top Matrix”

One of his most influential innovations, the Base to Top Matrix, is a holistic long-term player development framework that now underpins all coaching certifications and national player progression models in Portugal.

Measurable Growth & Results

During this period:

  • 700+ coaches trained

  • 1,180 physical education teachers certified

  • 230 referees educated

  • 6,000+ evaluation moments delivered

This represents the most significant growth phase in Portuguese tennis education history.

Global Performance Vision

Today, César applies these principles internationally through CCTennis Performance, fully dedicated to developing the next generation of elite players and coaches worldwide.

EDUCATION MATERIALS

Our knowledge and experience

in a structured way

Bridging Science and Tennis Development

Tennis requires precision, strategy, and continuous growth. While science offers valuable insights, a gap remains between research and real-world application. CCTennis Performance bridges this divide, transforming evidence-based knowledge into practical, tested methodologies for every stage of development.

This section provides a structured approach to training, blending scientific research with hands-on coaching experience. Whether you're a coach, player, or enthusiast, these insights will help refine technique, optimize performance, and unlock full potential on the court.

CHECK our BOOKs

OUR BOOKS

A Structured Approach to Tennis Development

Our books are manuals designed to bring clarity, order, and structure to tennis development.

They are not collections of drills or motivational ideas.

The 10 Laws of Consistency in Tennis
A free guide introducing the principles that govern consistency and explain why performance holds or collapses.

Building Consistency in Your Game
A practical blueprint showing how to organize training, repetition, decisions, and competition so consistency becomes predictable.

Inside Out
The main technical and developmental manual of the methodology, integrating biomechanics, skill acquisition, long-term development, and performance planning.

One Methodology. Three Levels.

Understand the principles.
Apply the structure.
Master the system.

FREE CONSISTENCY GUIDE

THE 10 LAWS OF CONSISTENCY IN TENNIS

The 10 Laws That Govern Consistency in Tennis
A clear, structured introduction to how consistent performance is built.
This free guide lays the foundation for the full Consistency Blueprint.

Why players struggle?

Most tennis players do not lack effort.
They lack structure.

Performance fluctuates not because players are weak, unmotivated, or mentally fragile, but because their training does not create stability under pressure, fatigue, and uncertainty.

This platform exists to change that.

Here you’ll find a structured approach to tennis development based on principles, not shortcuts — connecting training design, movement, technique, decision-making, and competition into a coherent system.

Whether you are a player seeking reliable performance, or a coach aiming to organize development more effectively, the goal is the same:

Build consistency that holds.

Start With the 10 Laws (Free)

CONSISTENCY BLUEPRINT

BUILDING CONSISTENCY IN YOUR GAME

Consistency is not a feeling. It’s a structure.
Learn how to build reliable performance that holds under pressure, fatigue, and competition.

LAUNCH ON THE 10 OF FEBRUARY

Build Consistency That Holds Under Pressure

Most players chase consistency by searching for confidence, motivation, or the “right feeling.”

That approach fails.

Consistency is not a feeling. It is a structure.

Building Consistency in Your Game is a practical blueprint for players, coaches, and serious competitors who want performance that holds up under pressure, fatigue, and real match conditions.

This book does not offer quick fixes or motivational shortcuts.
It explains why inconsistency happens, what must be stabilized first, and how to build a system that produces reliable performance over time.

Drawing from high-performance coaching, biomechanics, and long-term athlete development, this book breaks consistency down into clear, trainable components:

  • movement

  • technique

  • decision-making

  • repetition

  • training structure

  • competition behavior

Each chapter connects principle to practice, showing how stable performance is built before confidence appears — not the other way around.

START BUILDING REAL CONSISTENCY

WANT TO LEARN ABOUT TENNIS TECHNICAL DEVELOPMENT LIKE AN EXPERT?

CHECK THE BOOK BELLOW

INSIDE OUT

INSIDE OUT - THE SYSTEM THAT HELPED THOUSANDS OF PLAYERS REACH THEIR POTENCIAL

INSIDE OUT - THE SYSTEM THAT HELPED THOUSANDS OF PLAYERS REACH THEIR POTENCIAL

Maximize your Tennis Development!

Unlock the secrets of world-class tennis technique within the INSIDE OUT book! Written by renowned coach César Coutinho, this groundbreaking guide takes players and coaches through a step-by-step journey, from fundamentals to elite-level mastery.

ONLINE VERSION AVAILABLE NOW!!!

LAUNCH PROMOTION PRICE UNTIL THE 10TH OF FEBRUARY!!!

SEE BELLOW!

IMPROVE YOUR TENNIS KNOWLEDGE
  • Aerial view of a sports complex with tennis courts and a clay court, surrounded by trees, with players practicing and coaching.

    Camps in Belgium

    Stages in Belgium Spring ot Summer In the area of the world renown city of Brugges, 30min away from Ghent, and at the same time OF the competitive periods in Belgium

  • Aerial view of a sports complex with multiple tennis courts and a colorful splash pad area, adjacent to modern multi-story buildings, near a highway.

    Camps in Portugal

    At Beloura Tennis Academy facilities, between the amazing cities of Sintra and Cascais and 25min away from Lisbon centre

  • A classroom or conference room filled with students and a speaker at the front. The speaker is standing near a projection screen displaying a tennis player and presentation text in Portuguese. The room has large windows and flags near the speaker.

    Consulting & private sessions

    Maximize your weapons and reduce your flaws with a detailed compreensive holisitc proven approach to develop every part of your game

Online Courses

Master Tennis Anywhere – Online Courses by César Coutinho

Take your tennis skills to the next level with our exclusive online courses! Designed for players and coaches, these programs deliver elite training anytime, anywhere.

🔹 Proven techniques backed by sports science
🔹 Step-by-step video lessons for all levels
🔹 Personalized insights from top coach César Coutinho

Train smarter, improve faster, and gain a winning edge—all from the comfort of your home!

Enroll now and start training today!

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